AI Visibility
Year
2026
Focus
AI Visibility
Google Ads
Duration
21 days
Client
Fintech companies · Germany
Industry
Fintech / Prepaid Infrastructure
Section
Overview
65,1%
AI Visibility Score
5
Qualified Leads Google Ads
1
Qualified lead from AI Search
Project Overview
A Berlin-based B2B fintech company offering prepaid infrastructure via a single API had zero AI visibility. When buyers asked ChatGPT, Gemini, or Perplexity which provider had the best prepaid API, this company did not appear in any of the answers.
Kickoff was on June 1, 2026. In 14 days and 15 targeted articles later, the company was number 1 across all major AI engines — ahead of Tillo, Runa, Tremendous, and every other competitor.
On day 19, the first inbound lead arrived. Straight from AI. No ad budget. No sales team. Just content.
All data tracked via RankScale — our preferred AI visibility tool for every brand we work with.
The execution
01
Challenge
The company had ~0% AI visibility. Buyers searching for prepaid API providers in ChatGPT, Gemini, or Perplexity never saw this company. No content answering buyers' questions. No entity strategy. Not in the consideration set before the purchasing decision was made.
02
Solution
We deployed the GEO Engine: 15 articles in 14 days, specifically developed around the exact comparison queries that B2B buyers ask AI models. Entity strategy across ChatGPT, Gemini, Copilot, Perplexity, and AI Overviews for detection, citation, and top-3 visibility. Doubled paid budgets to amplify the organic visibility gains.
03
Result
65.1% AI Visibility Score. 232 Brand Citations. 32.7% Share of Citations — 4x ahead of the nearest competitor. First inbound lead directly from AI on day 19. The gap to all competitors is growing every week.
The GEO Engine — How We Did It
THE STORY — FROM KICKOFF TO THE FIRST AI-GENERATED LEAD IN 19 DAYS
June 2026 — Campaign Kickoff
Zero AI presence. Content strategy set. First articles in production.June 2026 — Google Ads live
Paid campaigns launched separately. Would generate 5 qualified leads by June 19th.June 2026 (Friday) — First articles live
Published and indexed in Google Search Console within 24 hours.June 2026 (Sunday) — First results
100% AI visibility across all engines. Rank 1 in Google AI Overview for "Best Gift Card API Provider for Banks and Fintechs in 2026." Slack update at 9:13 AM.June 2026 — Intermediate status
63.9% visibility score after the first articles. Tillo still leading with 81.6%. The race to catch up had begun.June 2026 — Full picture (14 days)
65.1% visibility score. 232 brand citations. 112 mentions. Rank 1 on all AI engines.June 2026 (Day 19) — First lead from AI
Inbound lead directly from AI. No ad budget. No sales team. Content only.
THE NUMBERS — 21 DAYS
Metric / Result / Delta
Visibility Score / 65.1% / +5.6
Top 3 Visibility / 58.1% / +6.3
Detection Rate / 70.7% / +4.6
Avg. Position / 2.1 / +0.5
Brand Mentions / 112 / +63
Brand Citations / 232 / +124
Sentiment / 85.1% / +2.4
Last 7 days: 76.3% (+3.7 points)
AI ENGINE OVERVIEW
Engine / Visibility Score
AI Overview / 81.7%
Copilot / 77.5%
AI Mode / 77.3%
Gemini / 65.0% (+20.0 — strongest increase)
Perplexity / 57.8%
ChatGPT / 33.7%
COMPETITIVE POSITION (June 15, 2026)
Share of Citations
Our client: 32.7% (+10.6)
Tillo: 15.6%
Runa: 8.1%
Monzo: 5.3%
Tremendous: 4.6%
Share of Voice
Our client: 20.3% (+5.6)
Tillo: 9.8%
Runa: 8.3%
Tremendous: 5.6%
Cadooz: 5.4%
WHY COMPARISON ARTICLES WIN
Comparison queries reached 90.5% visibility. General search terms: 61.3%.
This difference is the entire strategy.
Most companies refuse comparison content because they do not want to mention competitors. In B2B SaaS and fintech, this is the most expensive mistake in AI search. The data is clear: comparison content decides whether AI citations are won or lost.
THE CONCLUSION
Buyers research providers in AI before they ever visit a website. Before they fill out a form. Before sales gets a chance. If AI cannot explain you, you are not in the consideration set.
This case study proves: AI visibility is not a future problem. It is happening now — and the gap between visible and invisible brands is growing every week.
All data captured and active via RankScale — our preferred AI visibility tool for every brand we work with. Because if you cannot measure AI visibility, you cannot own it.
Data window: June 1 to June 21, 2026. 157 executions. Source: RankScale.